Google+ Quick Start for Real Estate (Step One: Profiles)
http://youtu.be/0Zh-oXyBhm4
You want to know a little more about Google+. You got your invite, now what? Here at IMSD, we want to show REALTORS not just HOW to use Google+, not only WHY to use Google+, we want to show real estate agents how to set Google+ up correctly from the start. Imagine the top social media site and the top search engine coming together. This is what Google+ could become, so let us help you do it right the first time.
The first thing you as a real estate agent want to do is edit your profile so people know who they found and decide if you are someone they want to interact with. During this video we'll discuss the various profile settings that matter for real estate internet marketing.
Google+ Quick Start for Real Estate (Step Two: Circles)
http://youtu.be/oT5ThuJiWYY
In our second free real estate training video on Google+, we'll cover the concept of Circles. What are they? How do they work? Who should be in these circles?
Think of circles like high school. You had different groups in high school... the athletes, the band, the drama club, and the people that you said hello to in the halls, but you don't want to know much more than that about them. Google+ Circles makes it easy for real estate agents to place people into different groups.
Think about some groups... your family, your buyers, your college friends, or any other way you sort your friends. This video will walk you through this important second step in setting up Google+ for your real estate business. At the end, you'll understand how your conversations will be funneled through Google+ in a way that eliminates "noise", both for the speaker and the listener.
Google+ Quick Start for Real Estate (Step Three: Stream & Sparks)
http://youtu.be/-iESbmoh2UI
Step three in our Google+ Quick Start guide for real estate agents actually covers two concepts; Google+ Streams and Google+ Sparks.
Google+ Streams
Real estate marketing and social media turned a new corner with the release of Google+. Just as you got the hang of Facebook and its implications on your business, along comes a potentially huge new player in the game. Google+ Streams has a very similar feel to to the conversations real estate agents have been having in Facebook. You can post comments, reply to things your friends say, and share all sorts of information such as listing photos, property videos, real estate website links, and your location.
The main difference that Realtors will notice is the ability to control which Circles of acquaintances receive their social media postings. Google+ developed a very elegant way for users to organize their contacts that Facebook never quite accomplished.
Google+ Sparks
The Sparks feature in Google+ is the newest way to create your own custom news feed. Whether the topics you are passionate about are real estate marketing or NFL injury reports for fantasy football, the Google search engine will feed up recent and relevant search results for you.
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